Are you committing these 3 deadly e-commerce development mistakes?

The e-commerce business has been dominating the market for over a decade and this has made companies to jump into the business of online selling. However, e-commerce development is a complicated task and one wrong move could kill your sales. This is why you need to hire an experienced e-commerce development company in India.

Mistakes can happen along the way while developing an e-commerce platform; however, some deadly mistakes may turn into a costly affair. To help you avoid committing such deadly mistakes, here are top 3 of them.

1.    Untrustworthy Appearance
When a consumer shops online and offers all of his/her personal information, it means that he/she trusts the site. So your e-commerce site should appear to be trustworthy and offer complete security to the customers.

2.    Not User-Friendly

When was the last time you browsed through an e-commerce site that is not user-friendly? Just like you your consumers too search for a user-friendly website. An e-commerce site that is not user-friendly will not facilitate conversion, killing your sales.

To make your website user-friendly, you need to ensure that it has a clutter-free and simple navigation.

3.    No Diverse Payment Options

An e-commerce site should offer a variety of payment options to allow the customers to pay as per their comfort. Not only this will make it convenient for the customers to purchase products, but will increase conversion rate as well. So the customers should be given the freedom to decide their mode of payment.

With multiple payment options, you will ensure that you do not turn your customers away right at the time of their purchase.

Site development is important to facilitate sales and thus, these top mistakes should be avoided while e-commerce development. Avoiding these mistakes will ensure that your site doesn’t suffer.

Why your business does needs a digital marketing agency?

If you’re one of those business owners who yet couldn’t decide whether to hire a digital marketing agency or not, this post is a must read for you. Hiring the best digital marketing agency in India will help your business to grow, bringing in qualified leads.

To help you take an informed decision, let’s first understand the benefits your business would derive from an agency.

•    A dedicated full team without the cost
Whether it is SEO, social media management, email marketing, website design or anything else, everything will be taken care of by a dedicated team from the agency. So the amount of technology and brain power that you’ll receive is one of the biggest benefits of hiring an agency for your business. Moreover, you can enjoy the benefits without paying a huge amount as it would be in the case of hiring full time in-house professionals.

•    Diverse perspectives

Another important benefit is the diverse perspectives that you’ll receive for your business. Hiring an agency will help you get an insight to different perspectives of people from different age groups, cultural background, genders etc. This will in return help you to improve your business according to the needs of your target group for more profit.

Apart from these, you also can save your time and energy by hiring a reputable digital marketing agency in India who would take care of your business.

Which mistakes to avoid when hiring an application development company in India?

Whether it is a mobile or a web application development company, a few mistakes can turn out to be costly. Why? Because the competition is growing with every passing day and one simple mistake in the application development can lead to the failure of your business.So here we’re with 3 important mistakes that you should avoid when looking for an application development company in India.

1. Selecting a company without research 

So you’re about to make your decision and finalise a company? Good. But have you done your homework and have researched properly about the company? If no, then you need to think again before making the decision. You should collect proper information about the company before hiring.

2. Overlooking experience of the company 

Experience matters and so more experience the company is, better will be its services. Look for a company in India that has been in the industry for years and is known for offering satisfactory application development services.

3. Ignoring pricing issues 

With so many companies in the market, different company will offer different price quite. Do not ignore if you’ve any pricing issue and always hire a company that offers services within your budget.

The above 3 point shouldbe kept in mind when looking for an application development company in India.

You can get in touch with Olive India, if you want an application that will help you achieve your business goals.

What should you avoid in web design for your small business?

In this cut-throat competition online, your web presence is very important for the success of your business. You should create a website that communicates your message and helps in achieving your business goals. You can appoint a well-known company that offers web design and development services in India to get the best website designed. However, designing and developing a website is not as easy as some people think it to be. Most of the business owners commit some common mistakes that you can avoid. How? By going through the top mistakes given below:

• Making the website too complicated

Your website is the means to tell your audience about you and your business. Your website should not be too complicated. Rather it should be kept simple and engaging enough to hold the viewer’s attention.

• A big wall of text 

The text that you put on each page should be limited so that the viewer finds it interesting and simple enough to read. Too much text on a page will not draw the reader’s attention and they won’t feel like reading it.

• Difficult navigation 

Remember, your audiences would look for websites that are simple and easy to navigate. And in case your website is difficult to navigate, you’ll be losing a major part of your audiences. So make it easy to navigate and do not have too many pages on your website. Also, your contact information should be easy to find.

Hiring a company like Olive India that is known for offering the best web design and development services in India can help you create a website that will work for your small business.